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Juice Generation is committed to caring for the health and well-being of our employees and customers, as well as playing a constructive role in supporting our local community.

Our Stores

While we follow the highest health and safety standards and procedures on a daily basis, we want to make you aware of the extra precautions we are taking in partnership with health authorities.


    Hourly cleaning of high-touch surface areas based on CDC recommendations.


    Limited occupancy in our stores to ensure guests are separated by 6 feet.


    Employees wear gloves and practice frequent, thorough handwashing.


    Employees and guests are required to wear face masks at all times.


    Our JG App has been updated with “order ahead” and contactless pickup options.


    Mobile pick-up and delivery orders are secured with tamper-evident seals.

Our Team

Our team members are the foundation of our business. We’re taking care of our employees during this time of uncertainty and have invested in new initiatives to care for them


    We have increased the hourly pay for team members currently working in our stores.

  • Sick Leave

    Employees directly affected by COVID-19 are eligible to receive additional paid sick leave.


    Employees have 24/7 access to online medical support & mental health specialists.

Our Community

Our philanthropic mission has always been about empowering youth and underserved NYC communities through health and education. As hunger and food instability remain a significant part of the Covid-19 crisis, especially amongst students relying on school meal programs, Juice Generation has partnered with Harlem Grown to provide children and families in harlem-based shelters with nutritious meals during this unprecedented time.

To our Juice Generation customers,

As we continue to provide essential food services across NYC, our goal is to keep everyone safe and informed - nothing is more important to us than the health and well-being of our customers and our employees. We have taken great measures to do our part to combat the spread of COVID-19, and we continue to identify new ways to further protect the Juice Generation family.

During NYS on Pause, we have consolidated our operations to a few stores in Manhattan and Brooklyn to continue to service our customers while reducing risk. Our in-store safety precautions are more rigorous than ever. Our employees wear masks and gloves at all times, we practice ongoing employee temperature monitoring, and sanitize our stores multiple times per day. We have also switched to a cashless environment to further help protect our community.

We are pleased to announce the launch of “Order Ahead” on the JG Supa Dupa Rewards app and online effective immediately. The rollout of this feature was accelerated to help better maintain social distancing in our stores. We have also taken additional initiatives to offer contactless delivery through our app and online.

We are proud that our menu features many immunity enhancing products. With this in mind, we have and continue to distribute product to hospitals and other first responders as they care for our city every day. In addition, we have expanded our long-standing partnership with Harlem Grown to provide children and families in harlem-based shelters with nutritious meals during this unprecedented time.

We are committed to providing personal and financial support for our employees. We implemented a 10% increase in hourly pay for our front-line heroes that operate our stores. Our long-standing healthcare benefits, which include virtual and telemedicine offerings, are available to all our employees. We will continually stand by our team as we navigate this health crisis together.

Juice Generation has been a part of the fabric of NYC for over 20 years. We stood together during 9/11, keeping our stores open during one of the most difficult times in our city’s history. Now as we confront this new challenge that is impacting all New Yorkers, we are committed to working together to help one another through this.

We are New York strong - please stay safe!



  • How is Juice Generation responding to the COVID-19 outbreak?
    We are committed to the health and well-being of our employees and customers and will continue to play a constructive role in supporting our local community by following CDC guidelines. We sanitize high-touch and high-traffic areas with greater frequency, we have implemented a cashless payment system, introduced tamper-evident seals for mobile pick-up and delivery orders, and expanded emergency leave benefits for employees impacted by this outbreak. Masks and gloves must be worn by all employees and wellness checks are completed prior to every shift to ensure a safe work environment. We require all guests to wear a face mask as per NYS requirements. Lastly, we are enforcing a maximum number of customers allowed in each store at a time (based on store size).
  • How are you taking care of your team members?
    All of our employees are equipped with a face mask and gloves and are up-to-date with CDC guidelines. In addition, we have also implemented a raise for all working team members and as part of our comprehensive employee health insurance plan, employees can now also utilize telemedicine services for faster and safer service.
  • Should I be concerned about the safety of my drink?
    According to the FDA, there is no evidence to suggest that food produced in the United States can transmit COVID-19. As always, we are following proper precautionary measures to ensure your safety.
  • Are your ingredients being responsibly sourced?
    Yes, our team is working diligently to ensure that we’ll still be able to source top notch produce from farmers and vendors we know and trust. We will not compromise on our commitment to bring in as much local and organic produce as possible.
  • How can I get a smoothie without waiting in-store?
    During this time, we encourage digital ordering for a safer experience. Through our app and website, you can order ahead for a quick and contactless in-store pickup or receive a contactless delivery straight to your door.
  • I want to request a contactless delivery, what should I do?
    Whether you order through our our app or use your preferred delivery service provider, our delivery partners are committed to ensuring a safe and contactless delivery. Simply choose “leave at my door” during checkout or leave specific notes for your courrier.
  • Who can I talk to at Juice Generation for more info?
    We’re here to help! Shoot us a message.